The Seraphcorp Team

A team of leaders to guide your team of leaders

SeraphCorp is about leaders leading leaders. We strongly believe that it takes a leader to lead a leader. And that until you’ve been at the helm, you cannot comprehend the nuances of leadership, nor can you effectively coach leaders.

For this reason, we recruit our faculty wholly from the ranks of leaders. Our faculty members have been variously CEO, CFO, general manager, founders of companies, head banker and director.

Seraphcorp Faculty Members are:

• Leaders with a track record in leadership.
• Exclusive to SeraphCorp.
• Punctiliously trained
• Thought leaders

Click here to see our Organisational Chart

Leaders with a track
record in leadership

It takes a good leader to build good leaders. It is no accident that the profile of our faculty closely mirrors that of our participants: both are a compilation of chiefs, commanders, pacesetters and pioneers in domain fields with a track record in leading teams.

We recruit our faculty of leaders from diverse fields and industries in order to offer a multi-faceted perspective on leadership development. Our team are armed with extensive experience in the fields of: aviation, civil service, engineering, banking, manufacturing and property development.

Exclusive to seraphcorp.

Our faculty is exclusive. Deliberately so. All faculty members are exclusive in offering their consulting, facilitation, and coaching services only to SeraphCorp. Our handpicked team shares our passion to impact and empower lives. Because of this, all members of our team willingly commit their service wholly to SeraphCorp. By keeping our team small and exclusive, we are able to assure our clients that all faculty members share our values and ideas, are committed to our vision and will uphold your trust in them.

Punctiliously trained

Our faculty members never stop training. We not only have some of the most experienced consultants in the field, we invest heavily to make sure they are some of the best trained consultants in the field. All our faculty members are trained in contemporary Transactional Analysis, counselling and/or executive coaching. And we invest heavily in the continual training of our team. To equip our faculty members with the skills to effectively teach adults, we regularly close the company to conduct capacity building.

Every year we set aside time to learn as a team. Each year, we close SeraphCorp for several weeks and fly in a team of thought leaders to train us. Many of our faculty members are Associate Adult Educators with the Adult Education Network of the Institute of Adult Learning in Singapore. Many are also registered members of European Association of Transactional Analysis or International Association of Relational Transactional Analysis or are accredited with the International Coaching Federation.

Thought Leaders

We never stop pushing the envelope in learning. Small as our team is, each member is an active contributor to research on learning. Our faculty members are engaged in research work on innovative methods in leadership development, diagnosis, intervention and performance measurement. They apply these revolutionary learning theories in our programmes to benefit our clients.

Some of the papers authored or presented by SeraphCorp’s faculty members

  • Co-creation: complementing competency-based leadership training in the WSQ frameworks with emergent design.
    Presented at the 9th International Conference on Researching Work and Learning.

  • What can different Asian contexts and cultures offer to and gain from TA concepts.
    Presented at the International TA Association conference, Osaka, Japan, 2013

  • Barriers to Leadership Learning in Singapore SMEs: A Study of 15 Local Firms (on-going)

. Meet the team .

JM Grace Lam

JM Grace Lam consults for organisations and governments in the region on leadership development using interventions such as learning, coaching, and psychometric profiling. Companies and governments have engaged her to help in leadership behaviour change, organisational culture change and talent management. A naturally structured and results-oriented person, her intervention style is a blend of intuition, grace and assertiveness. Her research interest lies in the integrative use of contemporary Transactional Analysis (TA) as a foundation for interventions in education and organisations.  Grace also researches and writes on developments in leadership development and on new andragogical practices.

As a facilitator, Grace is creative and dynamic and she inspires and brings the best out of the people she works with. She is widely sought after and trusted by those in the public and private sector in Singapore and in the region, including Marina Bay Sands, SIA, Resorts World Sentosa, Fitness First, the Mekong Private Sector Development Facility (MPDF), RAMBOLL, ING bank, the American Club, Meritus Resorts and Spa, Jurong Port, the Ministry of Planning and Investment (Vietnam), the Ministry of Natural Resources and Energy (Vietnam), and the Indonesian Ministry for Energy and Natural Resources.

Grace graduated from the National University of Singapore (NUS) with Honours in Political Science. She has a Masters degree in Organisational Leadership from Monash University and was invited to become a member of the Golden Key International Honour Society for her academic achievement. Upon her graduation, she worked in the Singapore Civil Service as a senior political analyst before joining the private sector as a principal in boutique venture capital firm. Grace is accredited to use the DiSC, MBTI, 6 Seconds Emotional Intelligence, and Facet5. She holds an Advanced Certificate for Training and Assessment (ACTA) from the Singapore Institute of Management and an Advanced Transactional Analysis certification. Grace is a trained coach, certified as an Associate Certified Coach with the International Coaching Federation. In 2015, her research on co-creation and emergent design in competency-based leadership learning was featured at the 9th International Conference on Researching Work and Learning.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Grace is a full-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Grace is also very happily married to a TGIF (Tall Good-looking Indian Fella’) and a proud mummy of two precocious boys. She spends most of her time trying to outwit her boys (all three of them) and the rest of her time embarking on madcap adventures.

JE Karen Lam

JE Karen Lam brings wide-ranging experience in dealing with leaders from multinational companies and government agencies. With 3 years as an executive search consultant, and almost 9 years in the Singapore Civil Service, Karen has interacted with senior management leaders at the local and Asia Pacific levels, as well as with senior government officials and political leaders. Her special interests lie in career coaching and leadership development, into which she integrates both her hands-on knowledge of diverse industries and psychotherapy theories like Transactional Analysis.

Karen graduated with an Honours degree in English Language and Literature from Oxford University, and a Masters degree in Political Science from Columbia University. Karen also holds an Advanced Certificate for Training and Assessment (ACTA) from the Singapore Workforce Development Agency (WDA), a Transactional Analysis 101 certification, and is a certified DiSC Behavioural Consultant. Karen is also accredited to use the Facet5 personality profile. Karen spent the first 9 years of her career with the Singapore Administrative Service, where she held leadership roles in various Ministries like the Ministry of Education, Ministry of Home Affairs and Ministry of Defence. Her last posting was at the Ministry of Manpower where she was actively involved in the formulation of foreign manpower policies for the nation. Karen subsequently worked with Korn/Ferry International, a global senior executive search firm, where she consulted with multinational companies on their regional leadership needs.  In that role, she gained a unique insight into private sector leadership and leadership development requirements, including the use of profiling tools as part of ascertaining leadership portfolios and development needs.

Karen also works on designing, developing and delivering competency based programmes under the Workforce Skills Qualification (WSQ) framework stipulated by Workforce Development Agency (WDA) under Seraphcorp Institute Pte Ltd.  Besides facilitation and consultancy, Karen is also actively involved in executive coaching.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Karen is a full-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

The two main men in Karen’s life are her long-suffering husband and precocious son. The former grounds her in her madcap adventures, while the latter is rapidly becoming her co-conspirator. Karen loves stories in all forms, and is constantly humbled by the stories of the individuals she meets. Her favorite past time is to curl up with her family on the sofa with a good book and a tall iced glass of Coke Zero.

Lam-Kong Seet Mui

Director (Finance and Administration)

Member of SeraphCorp Academic and Examination Board

Seet Mui has 40 years of management experience in Singapore Airlines, where she took on a range of Human Resources and Learning and Development portfolios. Her last posting was Senior Manager Training with the SIA School for Cabin Crew.

Seet Mui also previously served as a management committee member of the Singapore Training and Development Association and is currently Vice President of the Transactional Analysis Association, Singapore. In addition, from 2003 to 2010 Seet Mui served as a Board Member of the Service Quality Centre, an integrated training and consultancy provider renowned for its holistic approach.

In November 2010, Seet Mui was honoured by WDA with the WSQ Leading Adopter-Individual accolade in recognition of her contributions to learning.

Seet Mui holds a master’s degree in Social Science in Professional Counselling fromSwinburne University of Technology, Australia, and is a registered counsellor and clinical supervisor with the Singapore Association of Counselling.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Seet Mui is a full-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Seet Mui is also a proud grandmother of three precocious grandsons. When she is not working, she part times as a school bus driver to the boys. Seet Mui’s secret ability is feeding her grandsons chocolate and jagabee when her children aren’t looking. Like a jaguar, she’s fast, stealthy and fierce. She is also affectionately known as ‘Popo Lam’ to the SeraphCorp team.

Sophie Tay

Sophie Tay brings with her a strong background in the banking industry, where she trained and built highly motivated trading and sales teams focussed on achieving revenue goals and expanding the client base. A former Chief Dealer and later Head of the Money Market in the National Australia Bank, Sophie has firsthand experience of what it takes to motivate and be successful in relationship management and leadership in a stressful and results-oriented environment.

Sophie holds an Advanced Certificate for Training and Assessment (ACTA).  She is also a certified counsellor, with a Master of Social Science in Professional Counselling from Swinburne University, Melbourne. Sophie also holds a Master in Applied Finance from Macquarie University, Sydney. In addition, Sophie is a certified Practitioner of Neuro-Linguistic Programming and Time Line Therapy; accredited to use the MBTI personality profile and to train using the DiSC Dimensions of Behaviour. She has trained for organisations such as Eagles Mediation and Counselling Centre and Morning Star Community Services. Sophie is a trained coach, accredited with the International Coaching Federation as a Professional Certified Coach (PCC).

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Sophie is a part-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Sophie loves taking long walks in the morning at the Botanic Gardens with her dog, Plato, and enjoys a good cup of coffee with friends at the end of the exercise.

Elvin Tay

Elvin Tay graduated with an Honours degree in Mechanical Engineering from National University of Singapore and a Master of Business Administration from Nanyang Business School, Nanyang Technological University of Singapore.  He spent his first seven years in a test services company, where he held various leadership roles in materials testing and consultancy services in Singapore and Malaysia.

Elvin subsequently moved on to new challenges in healthcare industry, leading a pioneering team of engineers to transfer the technology of assembling therapeutic medical device from Germany to Singapore. He continues to establish and develop the business operations of the company, with wide-ranging roles in quality management; manufacturing; engineering and project management.  In the last ten years, Elvin has dedicated much time in identifying strategic partnerships and building dealer relationships in the Asia Pacific region for the company.

With China as the key market; Elvin managed the transfer of manufacturing capability to a Joint Venture company in Xi’an.  He has spent more than 10 years in leading the distribution network of medical devices in various parts of China and has played a key role in initiating the acquisitions and collaborations with some companies in China.

With his broad spectrum of experiences ranging across various industries and countries, Elvin has developed good business acumen; strong leadership in human resource management and good communication skills with people from different aspects of a business operation. Elvin is an Accredited Associate Coach with the International Coaching Federation.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Elvin is a part-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Elvin is happily married for almost a quarter of a century and enjoys his weekly walk in the park with his beloved.  He is a proud father of two lovely girls and one macho boy—whose ages are inversely proportionate to their heights.  He spends most of his time bringing laughter to the family with his lame jokes.

Regina Lim

Regina Lim has great exposure in the service industry throughout her career. She was in the tours and travel industry, servicing walk-in customers to escorting tour groups out of Singapore. She soon advanced to planning travel itinerary for corporate and school tours, liaising with customers, airlines, hotels and overseas travel operators. She was also required to conduct pre-tour briefings on numerous occasions.

Regina graduated from the University of Newcastle, Australia with a Bachelor of Commerce. Upon graduation, Regina worked as an accountant with a Dutch multinational company. She also studied for her Chartered Professional Accountant Australia (CPA Australia) during this time. Regina also holds an Advanced Certificate for Training and Assessment (ACTA) from the Singapore Workforce Development Agency (WDA), a Transactional Analysis 101 certification, and is a certified DiSC Behavioural Consultant.

Regina has trained and co-trained in various organisations, both in the government and private sectors. Some of her recent trainings include the Ministry of Natural Resources and Environment Vietnam (MoNRE), Ministry of Planning and Investment (MPI) Vietnam. Numerous local clients include Resorts World Sentosa, Citrix Systems, Roots Communications, Port of Singapore Authority, Ceva Logistics, Cathay Organisation, United Engineers Group, Singapore Health Services, Amore Fitness Singapore, SATS Limited, Mandarin Orchard Singapore (Meritus Hotels), Paya Lebar Methodist Girls’ School (Secondary), Dunman Secondary School, and Johnson & Johnson Vision Care, TÜV SÜD PSB.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • WSQ Business Management modules

Regina is a part-time consultant and facilitator with SeraphCorp Institute.

Is also

Regina is very blessed with a supportive and loving husband and three beautiful children. She is currently pursuing a Graduate Diploma in Gerontology (with a desire to age intellectually & gracefully). She finds airing (and smelling) freshly laundered clothes therapeutic.

Darryl Chen

Darryl Chen has a passion for people. He has a highly engaging facilitation style, and seeks to draw out lessons from each participant. Darryl specializes in leadership courses such as the WSQ Leadership and People Management. Professionally, Darryl brings experiences from business management and strategic planning roles in industries spanning electronics and logistics. This experience has stood him good stead in his facilitation work with clients spanning the hospitality and industrial sectors. Darryl has facilitated programs with clients SATS Limited, Resorts World Sentosa, Singapore Airlines Limited, Citrix Systems, dnata Singapore Pte Ltd, Ministry of Education, Singapore Health Services, Singapore General Hospital, Ceva Logistics, Winston Engineering, Cathay Organisation, ING Banking Asia, Mapletree Investments, Park Hotel Management, Mandarin Orchard Singapore (Meritus Hotels), and Seraph’s public run WSQ LPM and BM courses.

Darryl graduated with a Bachelor of Business Administration from the National University of Singapore, where he specialised in management and organization. He holds the Advanced Certificate in Training and Assessment (ACTA) from Institute of Advanced Learning. Darryl is a trained coach.

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Darryl is a part-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Darryl is an avid lover of music and photography. He spends the weekends going out to take photos, or just lounging at home and listening to music. He is quite the joker and simply loves to laugh. He also enjoys good food and white wines, in particular.

Lim Chin Leng

Lim Chin Leng is passionate about helping people to discover their calling and to live their lives to the fullest. Chin Leng draws on over 20 years of leadership experience in his facilitation. He has led various sized teams throughout his career, including multinational and multicultural teams. In his career, Chin Leng has developed a special interest and strength in engaging and leading teams of young people. He is thus well-placed to facilitate discussions on working with Generation Y professionals.

Chin Leng has had the opportunity to plan and lead strategy, initiate new business opportunities for his organization, establish strategic networks with local partners, and lead regional and multinational teams. This, including his 4-year regional leadership stint in Shanghai, China, has given him an international perspective and an ability to challenge norms and think outside the box, key strengths that he brings into the programmes that he facilitates. Chin Leng also has experience in Human Resource, focusing on training and staff development.

Chin Leng graduated with an Honours degree in Accountancy from Nanyang Technological University. He holds a Masters in Divinity from the East Asia School of Theology. Chin Leng is also a certified and practicing Life Coach and is working towards completing his certification with the International Coaching Federation (ICF). Chin Leng holds an Advanced Certificate in Training and Assessment (ACTA).

Facilitates

  • SeraphCorp’s signature programmes
  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • WSQ Business Management modules

Chin Leng is a part-time consultant, facilitator and coach with SeraphCorp Institute.

Is also

Chin Leng is the husband of one loving wife and the father of one active little girl. When he is not the mobile gym for his daughter, he enjoys reading books, traveling to different countries and spending time with family and close friends.

Dr Yee Lai Fong

Dr Yee Lai Fong consults for organisations in the public, private and non-profit sectors on leadership and organisation development (OD). She enjoys connecting people, ideas and possibilities while navigating amongst a diversity of networks and communities.

Lai Fong started her career in 1992 at the Singapore Productivity and Standards Board designing policies on national workforce development. She moved on to the private sector as a consultant in 2000, leading projects in competency profiling and organisational climate surveys. She re-joined the public sector in 2007 to start up corporate planning and OD functions at the Competition Commission of Singapore, followed by the Energy Market Authority as Director, OD.

Prior to joining SeraphCorp, Lai Fong was Principal Specialist at the Civil Service College for seven years. She documented case studies on leadership and culture building; and whole-of-government institutional learning insights behind signature initiatives like Our Singapore Conversation and SG50. She also led consulting projects in the design of competency frameworks on public finance, public engagement and international relations. As a facilitator, she was involved in public engagement sessions for SGfuture, Committee on the Future Economy, MSF Community Panel on dating and marriage, eldercare stakeholder engagement and the Tripartite Workgroup on self-employment. As a trainer, she conducted programmes on strategic learning and development, citizen engagement, government regulation and complexity in public policy. She continues to teach citizen engagement courses at the Civil Service College and serves as an Advisor on the Engagement Resource Panel set up by MCCY’s Office for Citizen Engagement.

Lai Fong holds a Doctorate in Human and Organisational Learning and Masters in HRD from The George Washington University. She graduated with Honours in Economics from the National University of Singapore, and also holds a Master of Business Administration from the California State University. She is an ACTA-certified learning facilitator, and a certified practitioner in Action Learning and Human Systems Dynamics. She is accredited to use the MBTI and is also trained in design thinking.

Facilitates

  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management
  • All modules in completion of the WSQ Specialist Diploma in Leadership and People Management
  • SeraphCorp’s bespoke programmes

Lai Fong is a part-time consultant and facilitator with SeraphCorp Institute.

Is also

Lai Fong is a proud mommy to two young ladies who are pursuing their University studies. One is an aspiring designer; while the other aspires to make a difference to the community through social work.

As a strong believer in lifelong learning, Lai Fong is further equipping herself as a leadership coach through the Co-Active Coach Training Programme and embarking on the Certified Workplace Learning Specialist (CWLS) accreditation at the Institute for Adult Learning.

 

Rudi Chuan

Rudi Chuan has more than 30 years of corporate working experience, mostly in corporate finance. He spent his early years in a Big 4 audit firm, and later with multi-national corporations in the fast-moving consumer goods industry, where he experienced working in an environment with people from different nationalities and culture. Rudi had also worked in Hong Kong and Australia, when he was with Mars Inc.

He has extensive experience in the real estate development industry and the fast-moving consumer goods industry. In the last ten years, he was the Chief Financial Officer of 4 companies listed on the Singapore Stock Exchange, and was a key member with first-hand experience in the listing of 3 of these 4 companies on the Singapore Stock Exchange. His experience with the Singapore Stock Exchange gave him a strong background on the infrastructure and administration relating to compliance matters with the Singapore Stock Exchange and other regulatory bodies.

Rudi graduated with a Bachelor of Commerce (Accounting) from the Otago University, New Zealand, and a Master in Business Administration from the State University of New York. He holds the Advanced Certificate in Training and Assessment (ACTA) from the Institute of Adult Learning.

Facilitates

  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management

Rudi is a part-time consultant and facilitator with SeraphCorp Institute.

Is also

Rudi is happily married with three wonderful children. He likes hiking and the great outdoors.

James Westberry

James Westberry has held engineering, training and consulting positions as well as senior management roles in Operations, Human Resources and Administration in companies based in the USA and Singapore over the past 30+ years. He combines his systems, project management and planning strengths with an understanding of individuals and differences in cultures. James has brought structural change, lead mindset transformation, and raised service standards in the companies for which he has been privileged to work.

Based in Singapore for over 20 years, James has trained and consulted extensively in Asia. He has a passion for developing leaders who desire to help their teams enhance strengths, overcome weaknesses, and achieve success through maximizing their potential, with an emphasis on understanding and maximizing the skills of each team member. His personal motto is Life Consists of Relationships.

James employs a combination of personal examples and stories, interactive learning, discussion-based exercises, self-reflection and humor to engage participants and stimulate mindset change in regards to their role in their organization and work team. His expertise is leadership, teambuilding and personal development. He has facilitated training workshops with private and public listed companies, educational institutions and non-profit organizations, with focus on developing leaders from CEO to mid-level management.

James is an ACTA certified professional trainer, DACE certified curriculum developer, and certified Coach. He holds a Bachelor of Industrial Engineering from Auburn University (USA) and a Master of Science (Environmental Engineering) from Nanyang Technological University. He is also certified in Myers-Briggs Psychological Types (MBTI) and Everything DiSC.

Facilitates

  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management

James is a part-time consultant, facilitator and coach with SeraphCorp Institute.

Is also
James (like Forrest Gump) hails from Alabama (USA), but has lost the southern accent. He looks younger than his years because his gorgeous Singaporean wife runs a successful beauty spa. He is excited that his young adult kids are approaching financial freedom. James’ life passion is helping people living in remote developing communities have clean water for their daily needs. His hidden talent may one day provide fame and fortune doing Donald Duck voiceover for Walt Disney.

Josephine Lee

Josephine has devoted her career to what makes her happiest – helping people become better at what they do. This passion has brought her along a colourful career path traversing knowledge management, market research, business consulting, and training.

Over the years, she has worked closely with clients ranging from various industries, in particular telecommunications, consumer electronics, finance, fast moving consumer goods (FMCG), retail and the non-profit sector. Her experience as a research consultant has armed her with deep group facilitation and probing skills, as well as expertise in translating insights to action planning. As a Research Director, Josephine had also invested considerable time in coaching and mentoring her team members and overseeing the learning and development program in her company.

Josephine graduated with honours from Singapore’s Nanyang Technological University with a bachelor in Communication Studies (Research Division), and holds the Advanced Certificate in Training and Assessment (ACTA) from the Institute of Adult Learning.

Facilitates

  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management

Josephine is a part-time consultant and facilitator with SeraphCorp Institute.

Is also

Josephine’s precious time off work is dedicated to being with family and friends. She is a super-planner married to a hunk who loves spontaneity, with 2 wonderful kids that want to grow up to be inventors and Olympians. Her house is gradually being taken over by her upcycled cardboard furniture creations as part of her efforts to save the earth.

 

Tham Woon Choong

Woon Choong has more than 30 years of business development experience, mostly with public listed multinational corporations from the United State of America and Germany. Nineteen of these years, he was part of the senior management team, with last ten years heading subsidiary and business operation in Asia Pacific Region, reporting to CEO.

His key roles and responsibility involves strategizing and leading teams in product, market and organisation growth along with Profit and Loss responsibility. The last ten years, spearheading the expansion of the company footprint in Asia Pacific thru market penetration, strategic partnership & distribution, manufacturing, acquisitions and building teams.

He has a wealth of industrial experience ranging from safety & security, oil & gas, petrochemical, electronic, aerospace, automotive, marine, construction, high speed rail, power generation & distribution, specialty material and commercial graphic & signage market segments.

Woon Choong is a certified Master Black Belt, Six Sigma, with a US Corporation. He was a pioneering batch that assist in launching Six Sigma Initiative into Singapore and subsequently expanding into the SEA Region. Apart from project creation & management that focuses on Cost, Cash and Growth improvement for the company, he was involved in setting up training and facilitation infrastructure along with contextualisation of curriculum with guidance from appointed training consultants.

Woon Choong holds a Master in Training & Development from Griffith University and a Bachelor of Business from Curtin University. He is ACTA and DACE certified by the Institute of Adult Learning.

Facilitates

  • All modules in completion of the WSQ Advanced Certificate in Team Leadership
  • All modules in completion of the WSQ Professional Diploma in Leadership and People Management

Woon Choong is a part-time consultant and facilitator with SeraphCorp Institute.

Is also

Woon Choong has two growth up adult children who used to greet him “Mr ATM is back” each time he returned from his travel. His other half (which is the better half), has been taking care of all matters relating to the family and home. They are all a blessing from God. He enjoy golfing, cycling, trekking and reading.

 

Jemina Lim

Jemina Lim enjoys administration. She likes putting things in place, and creates routines around her daily life. At SeraphCorp, she is involved in enrolments and payments, assisting the Corp Team in daily operations.

She graduated from Republic Polytechnic with a Diploma in Integrated Events Management, and is currently pursuing a Degree in Business with Singapore University of Social Sciences.

She has a TA 101 Certificate and holds a Diploma in Leadership and People Management.

Is Also:

Jemina functions well with food. She spends the weekends chilling with family and friends, and tries her best to exercise, minimally. Jemina enjoys watching action movies, and spends Monday nights with her three lovely nieces.

Jemina has also been crowned chief nagger of the Executive Director, Grace (who thinks that Jem has the occasional nuggets of wisdom and who coerced Jem into inserting this line into her bio)

Eduard Sison

Eduard’s role in SeraphCorp is sales and business development. He focuses on new client generation and services our existing clients.

Eduard is very passionate about delivering excellent customer service and strives to exceeds client expectations.

Prior to joining SeraphCorp, Eduard was a Marketing Professional in an automotive company, a Retail Supervisor and head of department in a retail store and an International Business Financial Consultant in an insurance company.

Eduard holds a diploma in Business Administration major in marketing from the University of La Salette, Philippines. He also is a recipient of the leadership awardee of outstanding student for both regionally and nationally.

Is also

Outside work, Eduard enjoys music especially watching band performances. He plays basketball and enjoys travelling in search of the local cuisines that each country has to offer.

Eduard also loves to cook and a day of pure sleep and relaxation.

May Teo

At SeraphCorp, May is enabling learning through curriculum design, learning experience design, and servicing clients. May is also pushing the boundaries on how e-learning can be done facilitated in competency-based learning and assessment.

Prior to a life of ambiguity as a start-up owner, freelance designer and SAHM, May was a digital art director in the digital advertising industry. She executed art directions of clients like BMW, Mercedes, Disney Movies and Johnny Walker. Walking that journey with her was a team of like-minded creative individuals.

May holds a Diploma in Multimedia from Nanyang Academy of Fine Arts and Diploma in Business Studies from Temasek Polytechnic.

Is also

Outside of SeraphCorp May is a shoe elf, painting and printing illustrations onto shoes. She hopes to rule the world with walkers in “Painted by May” shoes.

When she is not bent on world domination, May is really just a mom, basking at the beach, sipping iced lemon teas and cracking her brains to answer the 1,000 questions from her kids.

Liow Siew Nga

Siew Nga or “Auntie” as we affectionately call her, is loved by all, be it the team, clients or learners. Always joyful in her service, Siew Nga prides herself in delivering her tasks in tip-top condition. Armed with her secret coffee brew and enthusiasm for life, she rocks!

Is Also:

Siew Nga swims and enjoys taking long walks. It’s no wonder, she is as fit as a fiddle. She loves travelling and shares her adventures with us generously with the knick knacks she brings back.